I know this is true because the children are back at school, and the Churches Advertising Network have just launched this year’s Christmas poster campaign…
They say “The cute brown-eyed boy doll in a blue baby-gro represents the baby Jesus, and plays on the idea of Christmas being a time when everyone is searching for that 'must-have' Christmas gift. It carries the slogan - 'GodBaby - He cries, He wees, He saves the world' “
ChurchAds.net Trustee, Mike Elms, a former advertising executive, said: "Research shows that 84% of people believe that 'Christmas should be called Christmas because we are still a Christian society' and yet society still seems set on airbrushing Christ out of His festivity. So, our campaign places a Christ-focussed message at the heart of the seasonal consumerism: on shopping centre posters; on commercial radio; in the pages of our daily newspapers. This year's poster features the 'Godbaby doll': this year's 'must-have' gift. It's a striking, contemporary and very simple way of communicating the nativity message that Christ, fully divine and fully human, came to us for our salvation.
I know what they are trying to say…but somehow I am not quite comfortable with this one. What do the rest of you think? [whether or not you would call yourself ‘Christian’]
